Healthcare Benefits Consultancy
We cut our RN turnover by 31% in one enrollment cycle.

Maureen Kowalczyk

Director of Human Resources

Lakeland Regional Health · 420 beds

Muskegon, Michigan

Advocate sits across the table from hospital CFOs and benefits directors, translating dense plan documents into strategies that actually retain your clinical staff.

See How It Works

$61,110

avg cost per RN turnover

83 days

avg time to recruit an RN

16.4%

national RN turnover rate

The Individual · Layer 1 of 4

One nurse. Three coverage gaps
nobody told her about.

Before we talk about your system, meet the person your benefits plan is supposed to protect.

DF

Desiree Fontaine

Labor & Delivery, RN

7pm – 7am · 12-yr tenure

Rural hospital, 110 beds

Retention risk: High

Considering offer from 60mi away

Coverage gaps in her current plan

Night-Shift Premium

Critical gap

Her plan excludes shift-differential income from disability calculations — if she's injured at 2am, her benefit is 40% lower than a day-shift colleague.

Dependent Coverage

High impact

Her 19-year-old is no longer on her plan but not yet employed. A $4,200 gap in coverage that took three weeks and four phone calls to discover.

In-Network Access

Moderate

Her specialist is 47 miles away. The nearest in-network option is in a city she can't reach during a 7pm–7am shift.

Desiree isn't alone in this.

On her unit, 4 of 11 RNs are actively considering leaving. The aggregate picture is where the institutional cost becomes impossible to ignore.

See the team data
The Team · Layer 2 of 4

Her unit has 4 of 11 nurses
actively considering leaving.

When one nurse has a coverage gap, it's a support issue. When four do, it's a retention crisis — and it costs your system an average of $61,110 per departure.

L&D Unit · 11 RNs

DF
Desiree
TM
Tanya
RC
Rosa
JB
Justine
AW
Amara
SL
Selena
PH
Priya
NK
Nadia
BT
Bri
CG
Cora
MW
Maya
At risk (4)
Watching (4)
Stable (3)

2024 national RN turnover by specialty

Behavioral Health22.8%
Step-Down20.3%
Emergency Care19.1%
Critical Care18.3%
Medical / Surgical18%
Telemetry17.4%
Labor & Delivery13.3%

Source: NSI National Health Care Retention Report 2024

If 4 nurses leave this year:

At $61,110 per RN departure (2024 national average), this unit faces $244,440 in replacement costs — before accounting for agency coverage during the 83-day average recruitment gap.

$244K

one unit · one year

Now multiply that by every unit in your building.

Emergency care runs 19.1% turnover. Behavioral health hits 22.8%. The department view is where the full picture emerges.

See the department picture
The Department · Layer 3 of 4

Four departments. 26 nurses at risk.
One benefits plan that's failing all of them.

The same structural gaps that put Desiree at risk are playing out across every unit — just with different specialty-specific consequences.

DepartmentStaffAt RiskTurnoverAnnual Cost

Labor & Delivery

Desiree's unit

114
13.3%Rising
$244K

Emergency Department

5-yr cumulative: 112.9%

289
19.1%Critical
$550K

Critical Care / ICU

Intensivists watching benefits

195
18.3%Rising
$306K

Medical / Surgical

Largest unit by headcount

348
18%Stable
$489K

Total exposure

26$1.59M

What HR directors tell us is breaking first:

Open enrollment confusion

HR director managing 4 carrier portals, 3 plan tiers, and 2 open enrollment windows — while down three recruiters.

Carrier escalation bottleneck

When a nurse's claim is denied, she calls the carrier. Forty-five minutes on hold. Then a second denial. Advocate eliminates that call entirely.

Dependent coverage gaps

The #1 driver of intensivists leaving: a competing system offers better family coverage. Not salary — benefits.

Rural network access

In-network specialists can be 60+ miles from a rural campus. Advocate negotiates network carve-outs for critical rural access points.

The department picture is where CFOs start paying attention.

At the system level, the math becomes an argument for restructuring — not just patching.

See the system-wide view
The System · Layer 4 of 4

One nurse. One unit.
One system that finally
has its people's back.

The ripple is real. When Desiree's coverage gaps close, her unit stabilizes. When the unit stabilizes, the department budget holds. When the department holds, the system retains the intensivists your CFO is worried about losing.

$1.6M

Average annual turnover cost for a 400-bed health system

Based on 26 at-risk RNs × $61,110

83 days

Average vacancy window per RN departure

NSI 2024

25.1%

of health systems have no measurable retention goal

NSI 2024

31%

Reduction achieved by Lakeland Regional in one enrollment cycle

Advocate client, 2024

How Advocate works

1
Audit

We read the plan documents you haven't had time to read.

Advocate reviews your carrier contracts, SPDs, and renewal history — identifying coverage gaps, billing errors, and structural misalignments that erode retention.

2
Strategy

We build a retention-first benefits architecture.

Night-shift differentials in disability calculations. Rural network carve-outs. Dependent coverage continuity. Every change is tied to a specific retention outcome.

3
Enrollment

We run enrollment so your HR team can focus on hiring.

Advocate manages carrier communications, employee questions, and escalations directly — eliminating the 45-minute hold-time calls that erode trust in HR.

4
Measure

We track the numbers that matter to your CFO.

Turnover rate by specialty. Cost per departure. Vacancy days. We deliver a quarterly benchmarking report against peer systems your size.

Our ER had 19% turnover two years running. After Advocate restructured our shift-differential benefits, we're at 11%. The ED director stopped asking about agency staffing.
DO

David Okafor

CFO · River Valley Health System · 380 beds

Davenport, Iowa
I was managing four carrier portals and fielding 30 calls a week from nurses about denied claims. Advocate took all of that. I didn't realize how much time I was losing until it was gone.
SL

Sarah Lindqvist

HR Director · Pineridge Community Hospital · 210 beds

Eau Claire, Wisconsin

Free · No commitment · 48-hour turnaround

Find out where your benefits plan is leaking.

Five questions. A personalized benchmarking report delivered within 48 hours. No sales call required to receive it.

Used by HR directors at 40+ regional health systems